Lorenzo is the executive director for corporate communications for Tiger Resort, Leisure & Entertainment Inc.Lorenzo provides strategic direction and oversees implementation of all property-wide communications for public relations, institutional governance and corporate social responsibility programs and campaigns for the company.He brings to his role over a decade of experience in consultancy, product management, marketing and public relations for various brands and in the retail space. Throughout his career he has taken on senior marketing positions for top local retailers in apparel, accessories, food and cosmetics to include DKNY, Diesel, Nike, Adidas, Fossil, Emporio Armani, Kenneth Cole, Guess, Mango, Vans, SkinFood, Gloria Jeans Coffee, Cold Stone Creamery and Golds Gym.He has also provided brand consultancy for Discovery Channel Philippines, Huawei Philippines and YesPinoy Foundation.He held the position of protocol officer for the Honorary Philippine Consulate of the Republic of Maldives from 2001 until 2015. He served on the board of the Philippine Small and Medium Business Development Foundation as Executive Assistant to the President, and currently holds a board seat with the YesPinoy Foundation.He previously lead the consumer technology and lifestyle accounts in Ogilvy Public Relations Manila. He was able to develop and successfully run campaigns for Nike’s Lebron James first-ever athlete visit in Manila in 2013, Singapore Tourism Board’s “The Curious Traveler” with Erwan Heussaff and the first-ever UFC Fight Night in Manila in May 2015.Lorenzo holds a Bachelor of Science Degree in HRM from San Sebastian College-Recoletos Manila.
Tiger Resort Leisure and Entertainment Inc says it is planning to build a port on Manila Bay to accommodate large cruise liners that could boost the luxury tourism market in the Philippines. The company, which is the developer and operator of Okada Manila, said it has been in talks with cruise liners to consider Manila […]