Macau casinos putting cost cuts above customer care?

Macau casino floor
Macau casino floor

As Macau’s gross gambling revenue has slumped, operators have been paring costs to the bone to protect margins, with the first casualty usually being spending on marketing and player reinvestment.However, this may be a short-sighted approach that will cost dearly in the longer term . . . This content is restricted to subscribers

Intelligence Articles is a premium content section developed for AGB members only featuring in-depth articles on relevant items of interest across the multiple Asia Pacific Gaming jurisdictions. To continue reading, subscribe now.