Gaming manufacturers adapt to mass reality

Macau, once known as a premier gaming destination for high-roller gamblers, has been shifting its weight towards mass gamblers and that change is being reflected in trends on the casino floor. Elsewhere in Asia, gaming jurisdictions are also seeing similar changes and gaming manufacturers are tweaking their product lines to better suit the times. “There is a move back to lower denominations in table games, slot games and ETGs,” commented Ken Jolly, vice president – Asia of SHFL Entertainment Asia. “The mass market is seeing that they want to play lower denomination games, and we’re seeing that in casinos now with tables. Before casinos were MOP1,500 on the main floor minimum bet, you’re now seeing MOP200-300 tables again, like the old days,” he said. SHFL Entertainment Asia recently released its Double Blessings slot game, as part of its Duo Fu Duo Cai series. One of the notable changes to the series...

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