Income Access, provider of technology and digital marketing solutions for the iGaming industry, was named the ‘Acquisition & Retention Partner of the Year’ at the eGR North America Awards, which took place on April 27, 2016, at the W hotel in San Francisco, California.
The award acknowledges Income Access’ strategic and integral role in supporting the acquisition and retention of customers for US real-money iGaming, social gaming, daily fantasy sports and online horse-racing wagering operators as well as land-based casinos.
Following the first full day of the GiGse Totally Gaming industry conference in San Francisco, the industry convened for the second annual eGR North America Awards. Celebrating excellence in the US gaming industry, the awards ceremony honoured iGaming operators, land-based casinos and service providers which have excelled in their field over the last year.
Income Access’ ‘Acquisition & Retention Partner of the Year’ Award follows the company’s role in the fields of digital marketing services and technology. Since regulated real-money iGaming returned to the US in 2013, Income Access has proved instrumental in supporting operators and land-based casinos’ acquisition in the New Jersey space.
Beyond the regulated US real-money online poker and casino verticals, Income Access has also supported US-focused social casino brands’ acquisition and retention activities. In 2013, the company launched its unique Social Gaming Network, which continues to be integral to the sector’s growth.
Income Access also provides digital marketing support to numerous brands in alternative US gaming verticals. Leading daily fantasy sports brands and online horse-racing wagering operators use the company’s marketing and analytical platform to track, analyse performance and effectively manage their digital marketing campaigns.
“With the expansion of the US iGaming market, we have worked closely with our partners to ensure that they are able to grow at a pace that matches the industry,” said Nicky Senyard, founder and CEO of Income Access. “This award is testament that our efforts have been paying off and we are proud to be acknowledged for this”.