188BET agrees on sponsorship deal with Formula 1

Asia sportsbook 188BET has been named as the Official Asian Sponsor of Formula 1, with a five-season agreement that will see the bookmaker featured throughout broadcasts in Asia until 2024. 

Under the partnership, 188BET’s brand will appear on virtual trackside advertising for races that are broadcast across the rapidly expanding F1 digital and social platforms.

188BET will also have exclusive ownership of the F1 Play predictor app for the Asia sports betting market along with and will receive official F1 betting data supplied by Sportradar.

The Formula 1 season begins in March 2020.